Helping ChatGPT Users Find their Previous conversations and not having a list of disconnected conversations over time

A UX case study diving into the frustrations of ChatGPT’s never-ending scrolling chats. We’ll look at how some features and smart categorization made it easier for users to keep things organized without any hassle.

Beautiful mockup on different devices
It is the first thing that people pay attention too

Many Chat GPT users struggle to manage chat history as it lacks robust chat organization feature

Despite serving over 400 million weekly users as of May 2025, ChatGPT still lacks robust features for organizing chat history. This makes it difficult for users to manage, revisit, or make sense of past conversations.

Conversations quickly become disconnected and difficult to track, especially as chat history grows.

People found ways to work around this, though each approach brought new challenges:

Exporting chats to external tools

or using browser extensions, which fragments the experience and takes users out of ChatGPT

Searching for past messages

but only returns users to the start of a chat, forcing them to scroll manually to find what they need.

Renaming chats to stay organized

but this often causes confusion and disrupts the natural order

Using Projects (for paid users)

allow grouping new chats, but do not support organizing existing conversations, leaving much of the chat history still unmanageable.